The decisions that cost nothing now and everything later.
Concept is where orientation, massing and circulation are settled. Change them here and it costs a sketch. Change them after the structural drawings are issued and it costs a season.
Four questions answered before anything is drawn twice.
A concept that ignores the plot, the sun or the budget is a picture, not a design. We test all three before committing to a direction.
Brief & Budget
What the building has to do, for whom, and for how much. If the brief and the budget do not meet, you hear it in this first conversation.
Sun & Orientation
Which walls take the afternoon sun, where the prevailing wind arrives, and how the plan turns to use both. In Oman this is decided first, not last.
Massing & Form
Volume, height and the relationship between built and open. Studied in three dimensions from the start, because a plan alone hides what a form does to a street.
Circulation
How people arrive, move and separate — guest from family, service from living. Fixed at concept, because corridors cannot be moved later without moving the structure.
A direction you can approve or reject with confidence.
Enough to judge the idea, and not so much that changing your mind becomes expensive.
Concept Drawings
Site plan, floor layouts and key elevations at concept resolution.
3D Massing Views
The form seen from the approach, not just from above — so you see what a visitor will.
Design Rationale
A short written note on why the building sits and turns the way it does.
Bring us the plot and the brief.
We will tell you honestly what it will cost, how long it will take, and whether we are the right firm for it.
Request a Consultation ›